Rugged Vision (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and disclose your personal information when you visit our website, create an account, purchase our products, or use our solar-powered security cameras and related services (collectively, the “Services”).

By using our website or Services, you consent to the practices described in this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.

1. Information We Collect

We collect several types of information from and about users of our Services, including:

1.1 Information You Provide to Us

  • Account information: When you create an account, we collect your name, email address, password, and phone number.
  • Purchase and billing information: When you place an order, we collect your shipping address, billing address, payment card details (processed securely by our payment providers, not stored on our servers), and order history.
  • Support and correspondence: When you contact our customer support team, we collect your name, email address, phone number, order details, and any information you choose to share about your inquiry or issue.
  • Product registration: If you register a product for warranty purposes, we collect your product serial number, purchase date, and associated account information.

1.2 Information Collected Automatically

  • Device and usage information: When you visit our website or use our mobile app, we automatically collect information about your device, including IP address, browser type, operating system, device identifiers, app version, and crash logs.
  • Usage data: We collect information about how you interact with our website and app, including pages viewed, features used, time spent, and navigation patterns.
  • Cookies and similar technologies: We use cookies, web beacons, and similar tracking technologies to collect information about your browsing activities. See Section 8 for more details.

1.3 Camera and Device Data

Because our Products are security cameras, the following types of data may be collected and processed when you use our Products:

  • Video and audio recordings: Our cameras capture video and audio footage based on your configured settings (motion detection, continuous recording, scheduled recording, etc.). This footage may include images and voices of individuals within the camera’s field of view.
  • Camera status and telemetry: We collect device status information including battery level, solar charging status, signal strength, temperature, firmware version, and motion detection events to ensure proper operation and provide technical support.
  • Storage data: If you use cloud storage services, recorded footage is encrypted and transmitted to our cloud servers. If you use local storage (microSD card), footage remains on the device and is not transmitted to our servers unless you explicitly access or share it.
  • App permissions: Our mobile app may request access to your device’s camera (for scanning QR codes during setup), microphone (for two-way audio), notifications (for motion alerts), and location (for Wi-Fi setup and time zone configuration). You can manage these permissions at any time through your device settings.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To process and fulfill orders: Including payment processing, shipping, delivery, and order-related communications.
  • To provide and maintain Services: Including account creation, product activation, camera connectivity, cloud storage, and firmware updates.
  • To deliver camera functionality: Including live streaming, motion detection alerts, recording storage, two-way audio, and playback features.
  • To improve our Products and Services: Including analyzing usage patterns, diagnosing technical issues, optimizing performance, and developing new features.
  • To provide customer support: Including responding to inquiries, troubleshooting product issues, processing warranty claims, and handling returns and exchanges.
  • To send communications: Including order confirmations, shipping notifications, product updates, security alerts, and promotional messages (you can opt out of marketing communications at any time).
  • To ensure security and prevent fraud: Including detecting and preventing unauthorized access, fraudulent transactions, and abuse of our Services.
  • To comply with legal obligations: Including responding to lawful requests from authorities and enforcing our Terms & Conditions.

3. How We Share Your Information

We do not sell your personal information. We may share your information only in the following circumstances:

3.1 Service Providers

We may share your information with trusted third-party service providers who perform services on our behalf, including:

  • Payment processors (e.g., PayPal, Stripe) to process transactions
  • Shipping and logistics providers to fulfill orders
  • Cloud hosting and storage providers to operate our Services
  • Email service providers to send transactional and marketing communications
  • Analytics providers to understand website and app usage
  • Customer support platforms to manage inquiries

These service providers are contractually required to protect your information and use it only for the purposes we specify.

3.2 Business Transfers

In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of the transaction. We will notify you before your personal information becomes subject to a different privacy policy.

3.3 Legal Requirements

We may disclose your information if required to do so by law, or if we believe in good faith that such disclosure is necessary to:

  • Comply with a legal obligation, court order, or government request
  • Protect and defend our rights, property, or safety
  • Protect the personal safety of users or the public
  • Investigate or prevent fraud, security breaches, or illegal activity

3.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

4. Camera Footage and Audio Data

We recognize that camera footage and audio recordings may contain sensitive personal information. We handle this data with particular care:

  • You control your recordings: You decide when to record, what to record, and how long to retain footage. You can delete recordings at any time through the app.
  • Encryption: Video and audio data is encrypted in transit using TLS/SSL and stored with encryption at rest when using our cloud services.
  • Access restrictions: Our employees do not access your camera footage unless explicitly required to provide technical support, investigate a service issue, or comply with legal process. When access is necessary, it is logged and limited to authorized personnel.
  • No automated analysis without consent: We do not use your camera footage for facial recognition, behavioral analysis, or advertising purposes unless you explicitly opt in to such features.
  • Local storage option: You may choose to store recordings exclusively on a local microSD card, in which case footage never leaves your device unless you manually access or share it.

5. Data Storage and Security

5.1 Where Your Data Is Stored

Your personal information and camera data may be stored on servers located in the United States, the European Union, or other regions where our service providers operate. By using our Services, you consent to the transfer of your information to countries that may have different data protection laws than your jurisdiction.

5.2 Security Measures

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction, including:

  • Encryption of data in transit (TLS/SSL) and at rest (AES-256)
  • Secure access controls and authentication mechanisms
  • Regular security assessments and penetration testing
  • Employee training on data protection and privacy
  • Compliance with applicable data protection standards

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including:

  • Account information: Retained for the duration of your account, plus a reasonable period thereafter for legal and administrative purposes.
  • Order and transaction records: Retained for as long as required by applicable tax and accounting laws (typically 5–7 years).
  • Camera footage (cloud storage): Retained according to your selected subscription plan and retention settings. You can adjust or delete recordings at any time through the app. Deleted footage is removed from our active servers within 30 days.
  • Support communications: Retained for up to 24 months after resolution of the inquiry for quality assurance and legal purposes.
  • Marketing communications: Retained until you opt out, after which we retain only a suppression record to ensure we do not contact you again.

When we no longer need your personal information, we will securely delete or anonymize it in accordance with our data retention policies.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information under applicable data protection laws (including GDPR for EU residents and CCPA/CPRA for California residents):

  • Right to access: You may request a copy of the personal information we hold about you.
  • Right to correction: You may request that we correct inaccurate or incomplete personal information.
  • Right to deletion: You may request that we delete your personal information, subject to certain legal exceptions.
  • Right to restriction: You may request that we restrict the processing of your personal information under certain circumstances.
  • Right to data portability: You may request a machine-readable copy of your personal information for transfer to another service provider.
  • Right to object: You may object to the processing of your personal information for direct marketing purposes or based on our legitimate interests.
  • Right to withdraw consent: You may withdraw any consent you previously provided at any time.
  • Right to non-discrimination: We will not discriminate against you for exercising any of these rights.

To exercise any of these rights, please contact us at privacy@ruggedvision.com with your request. We will respond within 30 days. We may need to verify your identity before processing your request to protect your privacy and security.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities on our website. Cookies are small text files stored on your device that help us remember your preferences, understand how you use our site, and improve your experience.

8.1 Types of Cookies We Use

  • Essential cookies: Required for the website to function properly, including session management and security features.
  • Functional cookies: Remember your preferences and settings, such as language and region.
  • Analytics cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously.
  • Marketing cookies: Used to deliver relevant advertisements and track campaign performance across websites.

8.2 Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse or delete cookies. However, disabling essential cookies may affect the functionality of our website. You can also opt out of targeted advertising through the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA) opt-out pages.

9. Third-Party Services

Our website and Services may integrate with third-party services that have their own privacy policies. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information. Third-party services may include:

  • Payment processors (PayPal, Stripe)
  • Analytics platforms (Google Analytics)
  • Social media plugins
  • Cloud infrastructure providers
  • Email delivery services

10. Children’s Privacy

Our Services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have collected personal information from a child under 13, please contact us immediately and we will take steps to delete that information.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at privacy@ruggedvision.com.

11. International Data Transfers

As a global company, we may transfer your personal information to countries outside of your jurisdiction, including the United States and other countries where our service providers operate. These countries may have data protection laws that differ from those in your country.

When we transfer personal information from the European Economic Area (EEA) to countries not deemed adequate by the European Commission, we use appropriate safeguards such as Standard Contractual Clauses (SCCs) to ensure your information receives an adequate level of protection.

12. Your California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):

  • Right to know: You may request information about the categories and specific pieces of personal information we have collected about you in the preceding 12 months.
  • Right to delete: You may request deletion of your personal information, subject to certain exceptions.
  • Right to correct: You may request correction of inaccurate personal information.
  • Right to opt out of “sale” or “sharing”: We do not sell your personal information. We may share certain identifiers with advertising partners for cross-context behavioral advertising, which may be considered “sharing” under CPRA. You may opt out by enabling the Global Privacy Control (GPC) signal in your browser or contacting us.
  • Right to limit use of sensitive personal information: You may request that we limit our use of sensitive personal information to that which is necessary to perform the Services.

To exercise these rights, contact us at privacy@ruggedvision.com. We will not discriminate against you for exercising your CCPA rights.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make changes, we will revise the “Last updated” date at the top of this page and, where appropriate, notify you by email or through a notice on our website.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our Services after changes are posted constitutes your acceptance of the updated policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

  • Email: reagoli@163.com
  • Support Email: reagoli@163.com
  • Website: https://ruggedvision.com/
  • Support Hours: Monday – Friday, 9:00 AM – 6:00 PM (local time)

We aim to respond to all privacy-related inquiries within 30 days.

By using the Rugged Vision website or Services, you acknowledge that you have read and understood this Privacy Policy.